The Freebies 4 Biz (or E-commerce) workshop is primarily targeted at individuals seriously considering or recently embarked on self-employment. It also provides plenty of ideas to help sustain those already trading. The workshop creates an awareness of the vast array of free tools and services available, and their use in creating an initial business plan and marketing and advertising costing models. Perceived obstacles or barriers to starting up in business (caused by limited funds) are removed by providing options and solutions based on time, labour and creativity. The workshop covers where to obtain free use of computers (and software) and internet access. How to research ideas, trends, and thoroughly review competitors. Ways to carry out market research, find customers, identify customer needs, and marketing techniques to reach your target audience. How to create a free website, a Business Facebook Page, Twitter account and integrate various aspects of social media for maximum effect.
A basic PowerPoint show will be used to form the basis of the anticipated points of discussion. As the delivery will be entirely interactive there is much more information available in the presentation if it is requested or becomes appropriate. The content of future events will evolve in accordance with feedback from each session.
Clients are guaranteed to save money, save time, avoid/reduce stress. Handouts will be provided along with contact details to request further information. Having partaken of this interactive workshop clients should leave with a feeling of empowerment, pleasure, excitement and increased motivation and enthusiasm.